Upgrade Your Day®

Upgrade Your Day® is a holistic wellbeing resource based on a mindfulness approach to life through realistic, small meditations called the 3 Minute Upgrade

Martin is the founder of Upgrade Your Day®. He offers invaluable insights gained over 25 years in the entertainment industry. Drawing from his personal experience conquering nerves alongside an ADHD and RSD (Rejection Sensitive Dysphoria) diagnoses, he provides practical techniques and proven methods to help people with stress, nerves and welcoming self-compassion. The secret being his trademark method – the 3 Minute Upgrade® that he uses daily and when performing.
Martin is a trained & certified mindfulness teacher with the esteemed Mindfulness UK (Foundation Degree Level 4 Certificate) Accredited Qualification with the Counselling and Psychotherapy Central Awarding Body (CPCAB) A certified happiness facilitator with the Museum of Happiness, Mindfulness in Nature guide and is trained in first aid & mental health first aid.
Martin is also an entertainer and trained at Mountview Academy of Theatre Arts, London & Chichester College of Arts.
​Martin performs as his alter-ego and award winning character, Kevin Cruise. A regular on the UK comedy, cabaret & holiday circuit. Martin is also the trusted side-kick of the national treasure and British TV Legend, Basil Brush. This is Martin’s 8th year performing in the Basil Brush Kids Show and the show for grown ups only, Basil Brush Live & Unleashed.
Since appearing on Britain’s Got Talent as Kevin Cruise and working with Basil brush, he has performed 6 times at Glastonbury Festival; entertained the crowds at The Queen’s Diamond Jubilee Concert and Queens Platinum Jubilee. Spent 3, month long runs at the Edinburgh Fringe festival with producers Underbelly, Gilled Balloon and Assembly. Hundreds of performances at all major theatres, arts centres and holiday parks including; Butlins, Haven, Pontins, Park Dean Resorts, Tui, Thompson Gold, P&O Cruises.
2024 marks Martin’s 15th Pantomime season at Theatre Royal Windsor for Bill Kenwright Ltd.
Television credits include four performances on ITV’S This Morning. Appearances on Daybreak, Britain’s Got Talent Series 4, Live at 5, and Britain’s Got MORE Talent series 4, 5 and 6. Edinburgh Nights, BBC. CRACKERJACK, CBBC.

Exhibiting at the following Great British Expos locations;


Martin Cabble-Reid
Upgrade Your Day®
33 Eton Square